Social Media Management
There are literally thousands of social media networks in the world and Brand Central Station focuses primarily on five of the top sites (Facebook, Twitter, YouTube, Instagram and LinkedIn). But the strategies developed by Mike Bawden for attracting attention and generating business on these sites work in nearly every online community.
Services We Provide
BCS can take as much of the “load” of managing and engaging via social media as you and your brand need. Whether it’s creating content, posting content, engaging with friends and followers online, running contests or following up on messages left by critics – BCS is there to help.
The prices shown below are for services we find most clients need help managing – getting the right content to the right place at the right time.
For a more comprehensive social media proposal, please contact us.
Facebook, launched in February of 2004 currently has over 2-1/2 billion users every month. Users make personal profiles, add their friends and send messages through the service. Businesses can build and manage brand pages (like user profiles) and launch/manage interest groups – which allow users to post their own content to the site, making the communities more dynamic but also inherently more risky.
BCS Services for Facebook Marketing
Set-Up | Content Creation | Post | Monthly Mgmt |
$ 250 | $ 20 | $ 20 | $ 150 |
Twitter is a “microblogging” system that allows users to send and receive short posts called “tweets.” Tweets can include links to images, video content, web pages, etc. Twitter has over 330 million active monthly users (about half of them use the service daily). Nearly 2/3 of all Twitter users are beteween the ages of 35 and 65.
BCS Services for Twitter Marketing
Set-Up | Content Creation | Post | Re-Post | Monthly Mgmt |
$ 250 | $ 15 | $ 10 | $ 5 | $ 150 |
Instagram is a social networking application that is a primarily visual media channel, meaning that users share pictures and videos with their friends. While users tend to be highly engaged on Instagram, most brands find it difficult to engage users to do more than like a photo. Instagram was purchased by Facebook in 2014 and marketers can reach both audiences using Facebook advertising.
BCS Services for Instagram Marketing
Set-Up | Image Acquisition | Content Creation | Post | Monthly Mgmt |
$ 250 | $ 20 | $ 20 | $ 20 | $ 150 |
LinkedIn is a social network that focuses on professional networking and career development. There are currently over 500 milliion people on LinkedIn and approximately half of them are using the system every month. Only three percent of the users on LinkedIn produce over 90% of the content shared through the network – meaning there is an opportunity for brands capable of creating relevant, business-focused content.
BCS Services for LinkedIn Marketing
Set-Up | Content Creation | Post | Monthly Mgmt |
$ 250 | $ 40 | $ 20 | $ 150 |
YouTube is not only an online video-sharing platform, it’s the second largest website in the world (after parent company, Google) and it includes a vibrant community of creators and fans. With the site attracitng over 30 million visitors a day, the service serves up nearly five billion videos are watched on YouTube every day. Branded YouTube channels are an engaging way to attract and retain an audience and now, thanks in large part to YouTube’s creator portal, there are several ways to monetize video and other branded content to your community of “subscribers.”
BCS Services for YouTube Marketing
Set-Up | Post | Monthly Mgmt |
$ 400 | $ 30 | $ 300 |