Classic Commercials of the 60s and 70s

by Mike Bawden, President & CEO

If you’re a late-stage Baby Boomer like me, you grew up with many of these TV commercials during the 1960s and 70s. This was during a period of creative breakthrough at at agencies – with many pushing the bounds of humor and relevance, moving away from the straight-up celebrity endorsements that were so prolific in early TV ads.

Share your favorite TV commercial memories below!

Classic Commercials of the 50s and early 60s

by Mike Bawden, President & CEO

For advertising fans (like me), there’s nothing quite as entertaining as watching classic TV spots from the early days of television and seeing how the medium (and those who advertised in it) figure out the transition from a pictureless media, like radio, to one with pictures. Early ads focused on story-telling and celebrity endorsements which would soon start to look too much like the programming of the day.

This would set the stage for new creative breakthroughs in the 1960s and 70s.

Vintage TV fans (of 60s and 70s prime-time dramas and comedies) will see a number of familiar faces in these commercials of the 50s – as these actors tried to “break in” to Hollywood and make a name for themselves.